Generative Motion

The Approach

A fully generative motion production built much like a traditional shoot…with casting, locations, wardrobe, set design and props all developed and refined in AI before coming together in motion.

My Role

AI Production Lead. Led production from scope through final delivery…overseeing budget, schedule, staffing and creative reviews across AI generation, editorial, post and finishing.

Brand ⬝ ADM Logistics
Category ⬝ AI
Project ⬝ ADM Connects
Agency ⬝ Purple Strategies
AI Studio ⬝ Overture Studios
ECD ⬝ Stewart Hendler 
EP ⬝ Brian Keegan 
AI Production Lead ⬝ Aesli Grandi
AI Generative Lead Motion ⬝ Kim-Minh Huberwald 
AI Motion ⬝ Iván Bazarra & O’C Hartnett
Editor ⬝ Stephen Deaver
Storyboard Artist ⬝ Fernando Argosino
Flame ⬝ Eric Pascua
Colorist ⬝ Loren White
Audio Mix ⬝ Little Bear Audio